About

P4 Strategies Purpose

Empowering entrepreneurs in their quest to build great companies.

P4 Strategies Philosophy

Having been exposed to and worked with hundreds of businesses and thousands of leaders, we have identified 4 fundamental truths about successful businesses.

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Purpose

The pursuit of a meaningful purpose, alongside the pursuit of profit motivates and mobilizes people in a way that pursuing profits alone does not. A compelling purpose is the foundation for a culture that fosters sustained commitment and dedication to the business’s goals.

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Performance

Performance is the ultimate measure and definitive indicator of a well-run business.

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Perspective

How leaders view and interpret the marketplace, the beliefs they hold about running and growing a business, their philosophy about managing, are all filters for making decisions. Leaders that are perpetual learners, who are open and continually expand their perspective are better able to adapt and make decisions to position their businesses to compete in the ever-changing marketing place.

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Persistence

Persistence, and the willingness to overcome a wide range of obstacles, usually determines the fate of a company. Business leaders who build systems and culture, drive discipline and accountability by tackling obstacles head-on. These are the leaders who are most likely to grow the most profitable and effective businesses.

Meet The Founders

Butch Gunter

Butch Gunter

Principal and Founder

Butch Gunter is a Principal and Founder of P4 Strategies, LLC.  Butch is recognized as a business turnaround expert specializing in developing industry-recognized leaders and teams, strong sales growth, and performance, all based on a foundation of purpose-based intentional culture.

Butch has been recognized and awarded corporately, industry-wide, and nationally for his executive leadership performance.  More importantly, in addition to his awards, he has mentored and grown dozens of individuals who have gone on to be recognized on a site, regional, corporate, industry-wide, and national level. 

Butch’s philosophies are grounded in timeless principles learned from academia, elite athletic coaches, and business experience. 

In addition to his corporate success, as an entrepreneur Butch successfully launched, grew, and sold two businesses in unrelated industries. 

For additional information, please visit https://www.linkedin.com/in/butch-gunter/.

 
Madelyn Yucht

Madelyn Yucht

Principal and Founder

Madelyn Yucht’s is a Principal and Founder of P4 Strategies, LLC.  Her entire career has been laser-focused on achieving optimal performance.

As an entrepreneur, she grew and sold three businesses.

As an academic, she holds degrees from both the Harvard Business School and the  Kennedy School of Government.  While attending KSG,  she managed a research project at the Harvard Business School looking at what positions an organization to be world-class in the 21st-century global economy.

As a master executive coach/consultant, she has over 25 years of experience working with hundreds of senior leaders and their teams around the world to help develop and advance their ability to achieve optimal performance and reach their goals.

Her primary work is with entrepreneur Owner/Founders of mid-size businesses and corporate C-suite executives along with their teams, helping them address the challenges leaders face today such as; setting a strategic trajectory, reinvigorating stalled growth, managing hyper-growth, building strong teams, cultivating a thriving culture and optimizing talent.

Madelyn has traveled extensively around the world in public, private, and non-profit organizations.  Sector focus has been: Financial, Banking, Manufacturing, Environmental, Energy, Healthcare, Medical, Pharmaceutical, Technology, Utilities, Transportation, Services, Retail, Education, Legal, Government, Entertainment.

Madelyn’s unique breadth and depth of experience and expertise enables her to aid leaders and their teams to not only see new, bold possibilities for themselves and their organizations but more importantly, how to get there.

For additional information, please visit https://www.linkedin.com/in/madelyn-yucht/.

Our Social Contract.

We are committed to supporting the communities we serve.


We have chosen to support two organizations.  We believe in their mission and we are excited to support each organization.

Learn More About Our Commitments

Testimonials

What are people saying about us?

“Butch operates in a methodologi that allows for deep introspective thought while inviting the imagination to seek solutions not previously considered. He tirelessly invests himself in adding value as a partner who is equally invested in a positive outcome. His approach is systematic, inquisitive, inspirational, and steeped in foundational principals that pave the way for revenue growth as a bi-product of leading with strength and character.”

– Trina Miller SVP Sales & Marketing Orlando, FL

“Butch, your mentorship has been one of the biggest factors helping me achieve things i never thought possible ”

– Robert Shepard VP Sales & Marketing Nashville, TN

“The excerpt from my book Universal Talk Laws, expresses my deep respect for Butch, The Life Changer, Gunter. This man taught me so much in the time that he has been in my world. His college football background and tremendous range of knowledge in several areas helped his attention to detail and methods of instilling desire to the masses.”

– Kinja Dixon Re-Creation Strategist Brooklyn, NY

“To be frank with you, I dont know if I would have had the confidence to step out on my own as an agency owner if it weren’t for many of the coaching sessions of which I still draw upon today. Thanks again for being an example of an exceptional leader. There are many things that can be thought, developing leaders is gift.”

– Mark Crump State Farm Owner/Agent Hampton, VA

“Butch is a dynamic leader with a demonstrated record of success in exceeding operational and financial goals. He excels at developing a culture of purpose and engagement at all levels and most importantly, has a history of developing not just talent, but also a sustainable process that delivers consistent YOY growth for companies.”

– Brian Saunders CEO KUDAGRA Orlando, FL